Ten Best Practices to Maximize Store Experiences & Sales in 2020

Feb. 5, 2020 10:30 AM - 11:30 AM
1-Day Education Pass (WED)   All Access Conference Pass  

Make 2020 a year to remember when it comes to delivering memorable customer experiences and outstanding sales in for your one-of-a-kind business! From delivering red carpet customer service to strengthening inventory management to identifying key areas in your marketing efforts to enhancing sales and engagement, this breakout session or keynote will offer attendees exciting yet relevant ways to strengthen their flooring business success. Author, Forbes & Entreprenuer.com Contributor, Small Business Saturday Spokesperson and Founder of RetailMinded.com will share her top 10 tips to achieve profitable success in 2020 and beyond while offering actionable insight attendees can apply to their businesses right away. Attendees can expect to gain practical understandings on the industry’s latest and must-know details regarding profit and loss management, inventory control, sustainability, marketing online and offline, in-store promotions, customer service and more – including clarity on what an omnichannel strategy really means for businesses of all sizes. Finally, attendees can expect to gain a stronger understanding of how customers navigate their decisions to buy… and how they can keep their customers for the long haul through strategic customer retaining efforts!

Learning Objectives:

  1. Retailers have a tremendous amount of competition and as a result, must understand how customers truly navigate their path to purchase. This session unveil what a buyers journey is like with details on customers across the generations – ultimately providing attendees with a reality check to how consumers truly “buy”.
  2. With so much “noise” surrounding what retailers should to to help their business, this session will provide data that helps narrow in on what truly makes sense for each unique business while also offering resources to help them reach their 2020 & beyond goals.
  3. Omnichannel retail is no longer just a buzz word but instead a reality that has reshaped retail. This session will bring clarity to what this means for brick and mortar businesses and online merchants alike – as well as explain in detail what other touchpoints are impacting consumers and retailers alike when it comes to capturing customer dollars.


Nicole Leinbach Reyhle

Founder and Publisher