In January 2018, the Floor Covering Leadership Council (FCLC) commissioned an independent research firm to conduct a multi-phase study to quantify the scope and severity of the lack of installation professionals on the flooring industry’s sustainability and growth. A Chicago-based research firm, The Blackstone Group Inc., was contracted to conduct the research, which focused on businesses that purchased workers’ services by engaging floor covering installers as direct employees and/or subcontractors in 2017. A total of 334 executives, representing floor covering contractors, retailers, workrooms, and installation businesses across 45 of the 50 states, participated.
Introduced by the FCLC’s Phil Zolan, Kathi Rose, Executive Vice President of The Blackstone Group, will provide an overview of the key findings of this groundbreaking research. Attendees will gain insights on:
- Factors associated with shortages in the floor covering installation workforce
- Motivations and barriers to the recruitment of additional labor
- Analysis of labor force gaps
- Quantifying the costs of labor shortages
Kathi Rose is the executive vice president of the Blackstone Group, a highly respected research and consulting firm headquartered in Chicago.
Kathi’s career in survey research began at the University of Chicago and the National Opinion Research Center. She has been an executive with the Blackstone Group since shortly after the firm’s launch in 1987.
Kathi has a strong background in quantitative research. She designs studies to guide major client initiatives in strategic planning, market identification and targeting, new product and service development, pricing, and institutional rebranding.
Kathi also frequently serves as the study director and the moderator for focus group and depth interviewing projects. Her qualitative research for the construction sector has investigated building materials for DIYers, location efficient mortgages, and public opinions on transportation, land use, and environmental justice issues.