Does Your Digital Marketing Strategy Measure Up?

The tools and resources used to drive consumers to your website and then into your store to purchase are essential in today’s business: SEO, SEM, directories and other digital tools.

• – Understand the primary digital marketing tools available and what each is designed to provide your business.
• – Ensure that you have the knowledge to know what information you need your digital marketing provider to offer in order for you to effectively measure the results being provided.
• – See specific examples of campaigns and ads that are effective for flooring dealers and learn how to implement in your business.

After the session, join Layla Evans from 12:15 p.m. – 12:45 p.m. for the Discussion Hub in Booth 2241 in the Retailer section. This is your chance to network, meet and greet, and to discuss the industry’s most pressing hot topics, challenges, and opportunities.