Engineered Floors to Exhibit Dream Weaver Brand, Pentz, and New Hard Surfaces Collections at Domotex USA

CHICAGO – Hannover Fairs USA, the organizer of DOMOTEX USA, today announced that Dalton, Georgia-based Engineered Floors will exhibit its Dream Weaver® brand and new Engineered Floors Hard Surfaces™ collections at the inaugural DOMOTEX USA trade show in Atlanta from February 28 to March 2, 2019. The company also will showcase its groundbreaking PureColor® carpet fiber innovation, featuring guaranteed soil and stain protection solution-dyed polyester and nylon fibers used in all Dream Weaver residential carpets.

“The DOMOTEX floor coverings trade show is a well-respected brand around the globe, and we look forward to helping launch the brand here in the U.S.,” said Marianne Murry, director of marketing at Engineered Floors. “We will use DOMOTEX USA to connect with current and new floor covering retailers and dealers across the Eastern Seaboard, to launch the latest Dream Weaver carpets for the residential marketplace and to introduce our new Hard Surfaces lines to the industry.”

Engineered Floors Dream Weaver carpets feature the company’s proprietary PureColor solution-dyed fibers that are superior to traditional piece-dyed fibers. By significantly cutting its energy consumption and greenhouse emissions, Engineered Floors production technologies and processes manufacture carpets with minimal impact on the environment. The company expects to introduce new products in the Dream Weaver line at DOMOTEX USA in February.

Earlier this year, Engineered Floors unveiled its first Hard Surfaces collections, launching the REVOTEC™ and TRIUMPH™ brands which will be on display at DOMOTEX USA. REVOTEC (Revolutionary Flooring Technology) features the first and only embedded grout line in a floating floor that flawlessly imitates grouted stone or ceramic tile, is easy to install and affordable. TRIUMPH features High-Density Rigid Core technology that is waterproof and engineered to deliver superior dimensional stability, indentation and scratch resistance.

“Engineered Floors is one of the largest and fastest-growing carpet mills in the world, offering our attendees outstanding examples of durable, high-quality residential carpet produced in the U.S.,” said Donna Busse, show director of DOMOTEX USA at Hannover Fairs USA (HFUSA), DOMOTEX USA’s organizer and manager.

Engineered Floors is a member of the DOMOTEX USA advisory board.

About Engineered Floors

Founded in 2009 by Robert E. Shaw, Engineered Floors, LLC is a privately held carpet manufacturer based in Dalton, Georgia that employs approximately 4,000 people. The company serves multiple markets including the residential replacement market through retailers under the Dream Weaver® brand, DWellings® for new home construction, Engineered Floors Multifamily® for the multifamily market, Engineered Floors Hard Surfaces™ for hard surface products, and Pentz Commercial Flooring Solutions® for the Main Street Commercial market. Serving the Specified Commercial Market, the company operates the J+J Flooring Group® and EF Contract® divisions. Engineered Floors also produces PureColor®, the next generation of solution dyed polyester and nylon fiber carpets; as well as other innovations. The company operates four manufacturing facilities in North Georgia, including the largest, most modern carpet mill in the world. Engineered Floors was established with one mission: make the best carpet in the world. To learn more visit,


DOMOTEX USA is a new annual flooring innovations industry trade show and conference. The event is the latest extension of the 30-year old DOMOTEX, the world’s foremost showcase for floor coverings held annually in Hannover, Germany in January. DOMOTEX USA is focused on the needs of the residential floor covering industry’s buyers and manufacturers. The show features five core display areas: Carpet and Rugs; Hardwood and Luxury Vinyl Tile (LVT); Area Rugs; Outdoor and Resilient; Flooring Technology and Systems.

For further information, visit the show’s website at and social media sites:

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Deutsche Messe organizes a number of DOMOTEX events around the world. DOMOTEX is the world’s leading annual trade show for carpets and floor coverings and is held annually in January in Hannover, Germany.  DOMOTEX asia/CHINAFLOOR, the largest international trade show for carpets and floor coverings in the Asia-Pacific region, is held annually in Shanghai.  DOMOTEX Turkey is Turkey’s leading trade show for carpets and floor coverings held annually in Gaziantep. DOMOTEX Turkey 2018 is scheduled to run from April 24-27. The new DOMOTEX USA trade show is scheduled to run from February 28 to March 2, 2019 at the Georgia World Congress Center in Atlanta, Georgia.