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Domotex USA


DOMOTEX USA Education Sessions

DOMOTEX USA Education Sessions offer incredible strategies, insights and networking opportunities to help your flooring business succeed in today’s intensely competitive retail environment. An impressive collection of guest speakers and industry insiders have been assembled to make Education Sessions by DOMOTEX USA a must attend event for anyone in the flooring business.

What's Your DOMOTEX?

The DOMOTEX USA 2020 education sessions provide exhibitors and attendees four stimulating, influential education tracks, including Flooring Retailer, Builder/Contractor/Remodeler, Interior Designer and Flooring Installer. Each track offers the latest business-building topics and opportunities to earn continuing education units.

Flooring Retailers

For the Owner/Manager: Improving profitability, better estimating, finding and retaining qualified flooring installers, expanding and networking to increase business, handling claims and understanding forensics

For the Retail Sales Associate: Improving flooring category knowledge, meeting customer expectations, what’s hot and what’s not, closing the sale, and creating repeat customers

For the Marketer: Creating a stronger store brand, better performing advertising and promotions, effective merchandising, managing and improving online reviews, building a database

For the Digital Communicator: Improving website design and SEO, developing social media campaigns, planning digital advertising strategy, creating video content and more.

Creating an open space was a challenge that Mark conquered through the innovative use of a Crowderslide© telescoping track door and a Rev-a-shelf©.
Builders, Contractors and Remodelers

Finding and retaining qualified flooring installers, knowing the best flooring-type for the job, growing your flooring business, setting customer expectations, maximizing profitability and avoiding costly mistakes.

Interior Designers

Understanding the latest trends in floor fashion and performance, specifying the right flooring for your client’s needs, partnering with retailers and contractors.

Included in the Interior Designer track will be six CEU-accredited sessions developed by ASID.

Dunn describes this multi-strip flooring from StoneCast as a defining feature for a minimalist space.
Flooring Installers

Finding the best installation practices by flooring category, seeing the latest tools and techniques in action, what you should know about wall installations, when to repair and when to replace.